《Bran-New + 100 Successful Businesswomen Share Their Wisdom & Experince on How To Built Successful Startup On Their Own Term》THE BIG ENOUGH COMPANY : How Women Can Build Great Businesses and Happier Lives
This insightful and unconventional book in paperback edition is a bran-new book and still wrapped with new-book plastic wrapper. The original new book is sold at usual price RM68.88. Now here Only at RM15. "Great work is an important element for a happy life, and The Big Enough Company gives smart, accessible guidance about how entrepreneurs can shape their work lives to build a sense of control, success, purpose-and happiness." -- Gretchen Rubin, author of"The Happiness Project" All entrepreneurs start their companies because they think it will give them freedom : A freedom to work on their own terms, be their own bosses, and create a company that meets their needs. But so often the opposite happens, and they end up encumbered by businesses that bear little to no resemblance to those they had envisioned. They wind up working for their companies, but their companies don't work for them. Despite the freedom that striking out on your own promises, most of the accepted wisdom on how to build a small business advocates a one- size-fits-all approach. So-called experts-and sometimes just well-meaning friends-urge business owners to grow fast, be more profitable, and imitate other successful start-ups. And while these tips may work for some, they fail to consider the astounding variety of values and motivations that individuals have for starting a business. Too often, owners sacrifice their personal satisfaction in order to conform to unnecessary (and often unworkable) standards. Adelaide Lancaster and Amy Abrams have seen this problem for years when working with women entrepreneurs like themselves. They set out to explore how successful female business owners have grown their enterprises in a way that sustains their own personal goals and needs, not someone else's standards. Drawing on the true stories of nearly 100 entrepreneurs, as well as their own experiences, Abrams and Lancaster guide readers through the best principles that really matter when you work for yourself. For instance: ● Figure out what's in it for you: Clarify why you started your business and what you want to get out of it over the long haul. ● Find a role that suits your strengths: Identify where you add the most value and can have the most impact. ● Embrace experimentation: Trying new things gives you the opportunity to see what works and what doesn't and opens up unseen possibilities. This book empowers entrepreneurs to ignore popular "wisdom" and peer pressure to take charge of their businesses in a way that will help them succeed on their own terms. While there is certainly a lot of common sense for business owners, I think it's a great prerequisite read for someone starting up a company. Too many people lose sight of what success would mean to them with their business and get caught up in what society would deem as success. I think of it as a book to help guide business owners through setting up sturdy company foundations that will lead to success for the company and happiness for the owner. Bigger is not always better. About the Author Amy Abrams and Adelaide Lancaster are the founders of In Good Company, a collaborative workspace for women business owners in New York City. In addition to their entrepreneurial ventures, they also work as consultants and career advisers, and their work has been featured in The New York Times and on MSNBC. Visit ingoodcompany.com.
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