This bestselling hardcover is a bran-new book and the original new book is sold at usual price RM95.50. Now here Only at RM28. The biggest trend in business is the microbusiness! Do-it-yourselfers and solopreneurs are everywhere, launching eBay stores, artisanal eats, e-books, life coaching services, apps, tutoring businesses—you name it—on top of their regular jobs. They’re adding to their incomes, building safety nets, learning new skills, and finding a sense of fulfillment they never dreamed possible. Weary of pink-slip anxiety and the endless money squeeze, millions of people are taking the leap. They're adding to their incomes and creating safety nets in case the ax falls at work. In the process, they're unlocking their creativity and finding a sense of fulfillment they never dreamed possible. One study found that more than a third of under-40 respondents had started supplemental businesses. And the trend extends further, as Baby Boomers eyeing retirement are turning to sideline endeavors to sustain their lifestyles. Financial columnist Kimberly Palmer illuminates the everyday faces behind this growing movement, starting with her own journey. Recognizing that journalism offers little job security these days--and with a baby to provide for--she decided to develop a series of financial planners. This supplemental business was soon providing a reliable income stream. Even the author’s own entrepreneurial journey, triggered by the job anxieties of a turbulent profession and income demands of a new baby. Her self-created series of financial planners, along with extra freelance work, supplied the additional revenue stream she needed. The Economy of You recounts story after story of people who--like Kimberly--are liberating themselves from financial strain. ☞ A deli employee who makes custom cakes at night. ☞ An instrument repairman who sells voice-overs on his website. ☞ A videographer who started a profitable publishing house on the side. Interwoven in the profiles are concrete guidelines for readers looking to launch rewarding businesses of their own, including: ● Tips for figuring out the ideal side gig ● Ideas for keeping start up costs low ● Advice on juggling a fledgling enterprise and a full-time job ● Strategies for finding your "tribe" and building a social network ● Branding and marketing basics that bring results ● When and what to offer for free ● And much more Companies guarantee nothing but today's wages. Your current job may be comfortable, but there’s no guarantee it will grow sufficiently to cover rising expenses—or even last beyond the next paycheck. It’s up to YOU to build stability by tapping into your inner entrepreneur and becoming a money-making engine. It’s empowering, gratifying, and surprisingly easy to do with The Economy of You. Kimberly Palmer is senior money editor and Alpha Consumer blogger at US News & World Report. She is the author of Generation Earn: The Young Professional’s Guide to Spending, Investing, and Giving Back, as well as a series of financial guides, Palmer’s Planners, sold through her Etsy shop. Kimberly has appeared on NBC’s Today Show, CNBC, CNN, and local television and radio shows across the country to talk about smart money decisions. She lives with her husband and two children in the Washington, D.C., area.
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