# Highly Recommended《Bran-New + Hardcover Edition + A Fascinating Look At How We Place Price & Value and why》Equardo Porter - THE PRICE OF EVERYTHING : Solving the Mystery of Why We Pay What We Do
☞ Why is a life saved from a terrorist attack felt to be worth two saved from a natural disaster? ☞ Why are men more valuable than women? ☞ Why do Americans tip when Europeans don't? ☞ And how can orange juice be used to predict the weather? Everything has a price, but it isn't always obvious what that price is. Many of the prices we pay seem to make little sense. We shell out $2.29 for a coffee at Starbucks when a nearly identical brew can be had at the corner deli for less than a dollar. We may be less willing to give blood for $25 than to donate it for free. Americans hire cheap illegal immigrants to fix the roof or mow the lawn, and vote for politicians who promise to spend billions to keep them out of the country. And citizens of the industrialized West pay hundreds of dollars a year in taxes or cash for someone to cart away trash that would be a valuable commodity in poorer parts of the world. The Price of Everything starts with a simple premise: there is a price behind each choice that we make, whether we're deciding to have a baby, drive a car, or buy a book. We often fail to appreciate just how critical prices are as a motivating force shaping our lives. But their power becomes clear when distorted prices steer our decisions the wrong way. Eduardo Porter uncovers the true story behind the prices we pay and reveals what those prices are actually telling us. He takes us on a global economic adventure, from comparing the relative price of a vote in corrupt São Tomé and in the ostensibly uncorrupt United States, to assessing the cost of happiness in Bhutan, to deducing the dollar value we assign to human life. His unique approach helps explain: ● Why polygamous societies actually place a higher value on women than monogamous ones. ● Why someone may find more value in a $14 million license plate than the standard issue, $95 one. ● Why some government agencies believe one year of life for a senior citizen is four times more valuable than that of a younger person. Porter weaves together the constant-and often unconscious-cost and value assessments we all make every day. While exploring the fascinating story behind the price of everything from marriage and death to mattresses and horsemeat, Porter draws unexpected connections that bridge a wide range of disciplines and cultures. The result is a cogent and insightful narrative about how the world really works. Business journalist and New York Times editorial writer Porter delivers a popular explication of how supply and demand affect prices. In vignettes about all manner of transactions, from coffee sales to marriage dowries to home values, he disputes notions that prices settle out as rational correlations of supply and demand. All sorts of emotional factors are involved, which enliven Porter’s stories as he explores divergent behaviors of upper-, middle-, and lower-income consumers in what they will pay for something. If a purchase expresses the pursuit of happiness, Porter chases the idea that money yields joy, concluding it can, though temporarily. What about the price of power? Porter adduces the cost of votes in São Tomé v. the United States, as he does the worth of labor, love, and life itself, practically breaking them down into a schedule of prices. This is a fantastic book with more information than you could possibly imagine. The title of this book -- The Price of Everything -- is no exaggeration at all. Eduardo Porter definitely covers the price of pretty much everything in this exhaustive book -- not just the prices, but the values as well, of a cup of coffee, trash, crossing borders, the price and value of marriage, women, men, baby girls, baby boys, sperm, eggs, the price of happiness, the price of the future, even the price and value of things that are free. And Mr. Porter backs up everything he writes in his book, giving us detailed information regarding the place and time period of the research, along with tons of fascinating statistics. The book is clever and wise, full of fun nuggets and tidbits of information that will stay with you long after you close it's covers. For example, one of the reasons it is hard to get political action to prevent global warming in the US is because we have a large, voting elderly population. Since clearly they will be gone before any drastic warming can occur, they just don't place much importance on the issue the way that the smaller, non-voting youth population does. Highly recommended, you will love learning from this author!
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