# Highly Recommended《Bran-New + Practical Guide To Maximize Competitve Edge By Mixing Up Experience & Expertise Inside You》Ian Sanders & David Sloly - MASH-UP : How to Use Your Multiple Skills to Give You an Edge, Earn More Money and Be Happier
This Wall Street Journal bestseller in paperback edition is a bran-new book and still wrapped with mlnew book plastic wrapper. The original new book is sold at usual price RM85.88. Now here Only at RM22. It's time for you, your business and your career to cash in on the Mesg-Up. The days of being defined by a single job title are vanishing. The future of business is project-based, rather than role-based, and the people who will thrive in this kind of economy are labeled by Fast Company as "Generation Flux." They are adaptable, multi-talented people with "a mind-set that embraces instability, that tolerates - and even enjoys - recalibrating careers, business models and assumptions." Authors Ian Sanders and David Sloly show readers how to "mash-up" their full skill set to create the work life they want. We've all got more than one string to our bow an Mash-Up! It shows you how to play all of your strings to the besr adv.antage. It gives you everything you need to know to find fun, fame…and fortune by combining all you different skills, interest and passion to best effect. This book will give you: ➽Gives you low-down on how to amp your potential, make more money and be happier at the same time. ➽ Quickly get you up-to-speed with the meshed-up working world of the future. ➽ Makes you laugh, makes you think, and is designed to make you act. ➽Offers you a peek into the Mished-Up lifestyle with fascinating interviews and profiles of people who are successfully living the meshed - up dream. Along the way, they introduce an army of "mashers" who are already making the most of their multiple interests and skills. Interviewees include Worldwide CEO of Saatchi and Saatchi Kevin Roberts, entrepreneur, film-maker and Grammy-award winning musician Dave Stewart and a long list of mashers whose plural careers include running a spice trading company, writing a biography of Florence and the Machine, founding a famous series of "ideas" lectures, zookeeping, setting up a DJ agency, and blogging for the London 2012 Olympics. To help readers unleash themselves from the black and white single job-title mindset, the authors offer advice on: ● How to use the "mash" concept to gain a competitive edge in the job market and be more of an asset to employers ● How to get satisfaction and stimulation by crafting the work-life that reflects them ● How to communicate talents clearly so people understand what they do and want to work with or hire them ● How to go plural when you already feel short on time by making the most out of hobbies ● How a masher is more productive when portable rather than chained to a desk Mash-Up! explains that the future of the workplace will be just like Generation Flux, embracing instability, a business model that is agile, a career with no "Five Year Plan" and ultimately, a world where roles, departments, careers and businesses are all "mashed." --------------------------------------------------- From Authors:..... The saying goes ‘write about what you know’ and I certainly know my subject when it comes to living the multi-dimensional work life. From my Saturday job as a teenager right through to today I’ve always enjoyed juggling more than one role; sometimes by default rather than design. In my last proper job at the back end of the ‘90s I ran so many disparate projects and businesses I invented my own job title ‘Special Projects Director’ to attempt to cover that breadth. Now, we’re more than a job title. Many of us have mash-up work lives, blending the day job with a side project, taking on more than one role at an organisation or just choosing to carve out a plural life that reflects our talents and desires. I have packaged up all my experience and know-how into a brand new book ‘Mash-Up! How to Use Your Multiple Skills to Give You an Edge, Make Money and Be Happier’ - out today (out in US next month). In writing the book with my co-author David Sloly I’ve spoken to a bunch of interesting people: IDEO’s Tom Hulme who told me not only did the organisation encourage employees to be plural, but they relied on it; Phill Jupitus who told us about the unifier that sits at the heart of all he does; and Kevin Roberts, the multidimensional CEO Worldwide of Saatchi & Saatchi. ‘Mash-up!’ is your guidebook to a successful multiple work life. It shows you how to start going plural with a side project, through to reinventing yourself to add new strings to your bow and most importantly finding your ‘unifier’ - the theme or idea that unites all you do. Not much is certain in this unpredictable world of work and business; but one thing is clear - those who can offer more than one skill, those who can pivot or reinvent themselves to reflect a changing business landscape, those who are adept at being multidimensional will prove to be more of an asset. Table Of Contents Chapter - 00: Introduction; Chapter - 01: First there was sausage...; Chapter - 02: ... and then there was mash; Chapter - 03: Using mash as a competitive edge in the job market; Chapter - 04: Your personal unifier; Chapter - 05: What’s driving you?; Chapter - 06: Adopting a portable mindset; Chapter - 07: How to harmonize your different skills; Chapter - 08: The joy of mash; Chapter - 09: Crafting your mashed-up story; Chapter - 10: How to sell your multiple offerings; Chapter - 11: Your ideas lab; Chapter - 12: Adding a new string to your bow; Chapter - 13: Reinvention time; Chapter - 14: The meaning of mash; Chapter - 15: Mash-marketing; Chapter - 16: Mashalytics; Chapter - 17: How to unplan for success; Chapter - 18: Workflux; Chapter - 19: The mashifesto About the Author Ian Sanders is passionate about capturing and communicating ideas. He works with businesses turning their thinking into marketing content that tells a story across multiple platforms. His career has seen an obsession about 'doing', driven by curiosity and insight rather than a big plan. Ian applies a rapid mindset to all projects, recognising that the value lies in execution. Through his own ideas and writing he's on a mission to disrupt the business status quo. Ian contributes to the Financial Times and Monocle magazine's audio channel Monocle 24. Author of four books, his work has inspired readers to change their lives; Tom Watson the British MP who famously challenged Rupert Murdoch, said "thanks Ian. You helped me rediscover the inner rebel". David Sloly trained as a journalist with the BBC. Fired for humiliating a politician, he became highly sought after and was soon snapped up to create award-winning content for the UK's first independent radio production company. David is also a psychotherapist and hypnotherapist, so if an employer tries to fire him now, he hypnotizes them into drastically increasing his salary.
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